Ben Smith Self-help guru Tony Robbins sues Buzzfeed in Irish courts

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US self-help guru Tony Robbins is taking a defamation action in the Irish courts against a London-registered company behind news website Buzzfeed UK over articles published about him.

Paul Tweed, the Belfast-based libel lawyer representing Mr Robbins, said that the life coach was also planning to sue social media network Twitter for tweets posted promoting the articles about him.

Mr Robbins is accused of sexual misconduct in the articles, an allegation he strenuously denies.

Mr Tweed defended the decision to take the defamation action against Buzzfeed in the High Court in Dublin, even though the allegations relate to Americans and alleged events in the US, and Buzzfeed’s main audience is in the US.

Buzzfeed said Irish visitors represented just under 0.5 per cent of the news website’s total traffic so far this year.

But Mr Tweed rejected any suggestion that the court action, filed in Dublin on Tuesday, amounted to “libel tourism.”

Suitable jurisdiction

The Irish courts were “totally appropriate” as the suitable jurisdiction for the action, he said, given that Mr Robbins sells books in Ireland and has speaking engagements here, and that the “main damage” against him has been caused on Twitter, whose European headquarters is based in Dublin.

“The journalists are tweeting the material on Twitter. Twitter have their European headquarters in Dublin. We will be taking action agains

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