Rugby Guinness launches a documentary-style ad that salutes Japan’s first-ever female rugby squad

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As the Rugby World Cup draws closer, Guinness – the beer brand known for its dark Irish dry stout – has released a new documentary-style advertisement in anticipation. It tells the story of Liberty Fields: Japan’s first female rugby squad and a team who defied the odds.

Recounting the real-life struggles experienced during 1989 Toyko Rugby World Cup, the narrative looks at the all-female team’s lack of coach, doctor and support. Yet despite its obstacles, the team broke down social conventions and fought

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